Trust in a social network based on how they treat links:
🚩 “Link in bio”
🚩 Incentivizing indirection (e.g. this dot com) to hide hyperlinks from algorithms
🚩 Widespread use of brittle URL shortening services
Any other red flags?
23 replies
@zachleat The other one I've seen in a few places is people who reply to their own posts with the link that would otherwise be in the main post, to try and prevent the main post being rejected by recommendations.
@theadhocracy ugh, yes—improves engagement because folks have to click through to find the link!!
@theadhocracy @zachleat not as bad as being a nazi bar, but this is clearly the second-worst thing about xitter.
@zachleat This might be covered by the last two, but what about: routing all links through the platform’s own URL redirection service?
@zachleat Not limited to social networks but having poor offboarding flows (i.e. data export, account deletion). Wrote a small piece about it a little while back: https://pcalv.es/offboarding/
@zachleat replace link with an outbound site that redirects to said link 🚩
@zachleat when opening their own links there’s a modal of shame that screams you should not use the browser but an app because browser experience sucks as designed by themselves.
@hey THE MODAL OF SHAME
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@slab_bulkhead @zachleat LinkedIn is at least somewhat usable on web unlike what formerly was known as Reddit
@zachleat Links are re-written to hide behind redirection, including but not limited to affiliate links, tracking links and adding tracking parameters
@sphars was a big player called out for this directly?
@zachleat I'm not sure if any were called out directly. But a few big sites do this or similar. Slickdeals will add a few tracking/affiliate redirects to nearly all URLs submitted. Sites that provide a easy to use "Share" button on the page (reddit/YouTube/Amazon, etc) will give you a tracking URL or parameter or link shortener.
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@zachleat Not sure if this is exactly what you're looking for, but the Bluesky API requires you to generate your own link preview image and description, which is a heck of an attack vector if you're trying to get people to click on malicious links.
@zachleat
🚩 Black-box spam detectors that prevent users from posting a link, instead of adding a warning or whatever, but do nothing about on-site spam & misinfo.
🚩 Special for Facebook in Canada: Blocking any links to websites deemed news content (which yes, was a response to poorly-thought-out government regulations with dubious copyright basis, but still).On the other side, although it's much rarer in the big networks now:
🚩 not being able to reliably link *to* content on the site.@zachleat And then, on the other, other side, we have Mastodon, which loves links so much & lets them be so free that when someone shares a link to another fediverse post, it opens it in a new browser tab exactly as specified, on whichever website that other user was using, so that I need to right-click to copy the URL, and paste it into the search field in my logged-in web app, in order to fetch an interactive version of that post. 🙃
@zachleat Getting penalized for puttings links in your post by ThE AlGoriThm